Pensacola, Fort Walton Beach, Destin, South Walton County, Panama City Beach, Panama City and beyond
100% Realty, Inc.
Northwest Florida's Fastest-growing Real Estate Agency
 
About 100% Realty, Inc.

Company Info

The Beginning
100% Realty, Inc. was conceived, designed, and founded in 1995 as a non-traditional and distinctive real estate business - a front-runner on the leading edge of modern business practices, technology, and an entrepreneurial spirit. We begin our 10th year - 2005 - with renewed energies and over 100 agents who are eager to exceed the expectations of our customers and clients.

Four founders united synergistic talents to create 100% Realty, Inc. on common principles:
We believed then, and believe more firmly now that:

  • The “traditional” real estate business deserves to be updated - and updated frequently - to keep pace with our clients and to keep leading the industry by using the best forward-looking business practices.

  • All buyers, sellers, and agents are more than capable of making their own decisions - with guidance and advisement of the managing brokers if needed, but without any interference

Both of these principles are far removed from traditional real estate brokerages and they have created a market niche that responds to the buying and selling public as well as to real estate professionals.

We’re in the business of making the best possible real estate arrangements
… to find the best possible home for buyers
… to find the best buyers for sellers

We’re NOT in the business of controlling agents or clients or manipulating the rules.

Founders
Our company was founded in 1995, and continues to be guided and managed, by four individuals with diverse abilities and experience. These owners/shareholders serve on the Board of Directors with one unified target: the successful growth of our customer base, the success of our agents, and the growth of our company as we earn the respect of our client’s and colleagues for our company’s ethical leadership.

Owners/Brokers/ Shareholders/ Managers: Charles J. (Chuck) Licari and Robin D. (Rob) Davis
Both Chuck and Rob are Real Estate Professionals and Real Estate Brokers, with combined years of experience in all areas of real estate.

100% Realty, Inc. was created by combining their ideals, their concepts, and their unique business model built on non-traditional, but sound, values:

  • 100% business is service - and Chuck and Rob work for our agents
    while our agents work for their buyers and sellers, not the Brokers.

  • Our 100% concept makes sense.

  • It provides maximum opportunities for all.

Owners/ Shareholders / Directors: David W. and Donna L. Krahenbuhl.
As real estate investors, consultants, and start-up venture capitalists, Dave and Donna recognized the exciting potential of the concepts presented by Chuck and Rob. Their experience with a wide array of other companies, as well as their investment ventures, provide benchmarks, trade studies, and an “outsider” point-of-view to 100% Realty, Inc.







Corporate Headquarters
144 Mary Esther Blvd.
Mary Esther, FL 32569
Phone: (850) 862-7100
Fax: (850) 862-8716


Licensed by the State of Florida

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